Saturday, May 12, 2007

OMG Talks Strategy

Any decision to implement an e-business solution, launch a marketing campaign, re-think logistics or invest in IT hardware should always be led by the company's business strategy. In fact, to get the most from any new business initiative it must fit with the company's overall strategy, says Eng. Hamad Al Harthy, Director General, Rusayl Industrial Estate.

"Developing a strategy is an integral part of starting and running a manufacturing business. Indeed, a clear and well defined strategy will help turn a great idea into a successful business," says Eng. Al Harthy. But how often do we hear owner-managers say they haven't got the time to sort out their priorities and establish a business strategy? Like so many SMEs they're consumed by the day-to-day demands of running a business. As a response to this the Oman Manufacturing Group (OMG) - will hold a seminar on Developing a Manufacturing Strategy, 7:45pm, Sunday 20 May at the Crowne Plaza Hotel, Muscat.

According to Ibtisam Al Faruji, Head of Marketing at the Public Establishment for Industrial Estates (PEIE) "the 20 May OMG seminar is intended to help the ultra-busy manufacturer stand back from their immediate problems and concerns and reflect on the importance of strategy, and show them how a strategy can be built and developed."

Launched by PEIE in March, OMG has been formed to share experience, advice and information to help Oman-based manufacturers achieve and manage business growth; and develop strong and effective partnerships in and outside of the sector. "Through the OMG quarterly seminar program we're aiming to provide manufacturers with the most informative and effective forum possible for all of their growth and management issues," says Al Faruji.

An outstanding array of business talent, as well as leading industry experts will form the 20 May panel. Moderated by Nick Pattison (pictured above), former MD Shell Oman Marketing (, the five panelists include: Mohammed Al Lawati, Oman Cables Industry (; Basil Al Lawati, Bank Sohar (; Chris Clark, Agility Logistics (; Rajeev Singh, Ernst & Young (; and Manoj Manoharan, Jotun Paints (

Uniquely, the OMG seminar program provides insider information allowing attendees to discover practical tips to help grow their business. "Every seminar is interactive offering people the opportunity to have their specific questions answered by experts who are at the leading edge of manufacturing," remarked Al Faruji.

The quarterly OMG seminar program and dinner are free of charge and open to all. To reserve a seat e-mail your name and contact co-ordinates to:

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